Archives des Activation - Agence Surf Communication intégrée Fri, 29 Jun 2018 14:51:53 +0000 fr-FR hourly 1 https://wordpress.org/?v=6.2.6 RAY BAN – POLAR DAYS https://agence.surf/portfolio/rayban-polar-days/?utm_source=rss&utm_medium=rss&utm_campaign=rayban-polar-days Fri, 18 May 2018 13:41:02 +0000 https://agence.surf/?post_type=portfolio&p=67542 We are excited to launch our new company and product Ooooh. After being featured in too many magazines to mention and having created an online stir, we know that Ooooh is going to be big. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do. We also hope to win Startup Fictional Business of the Year this Year. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do.

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RAY BAN.

POLAR DAYS

ANIMATION IN & OUT STORE

PROBLÉMATIQUE

Créer du trafic dans 120 boutiques d’optique à l’occasion des Polar Days organisés par Ray Ban pour faire connaître leurs verres polarisants.

NOTRE RÉPONSE

Pour chaque boutique, un double dispositif sur 4 samedis :
- 2 action de Drive to Store : la pose de flyers en mode guérilla sur les voitures et 2 roues et une équipe de Segway pour aller au contact des passants
- In store : la présence d'un animateur-démonstrateur chargé de faire découvrir la technologie des verres polarisants Ray Ban.

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]]> SAMSUNG – CAMPAGNE ODR https://agence.surf/portfolio/samsung-campagne-odr/?utm_source=rss&utm_medium=rss&utm_campaign=samsung-campagne-odr Fri, 18 May 2018 13:33:25 +0000 https://agence.surf/?post_type=portfolio&p=67537 We are excited to launch our new company and product Ooooh. After being featured in too many magazines to mention and having created an online stir, we know that Ooooh is going to be big. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do. We also hope to win Startup Fictional Business of the Year this Year. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do.

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SAMSUNG.

CAMPAGNE ODR

PROMOTIONS

PROBLÉMATIQUE

Accélérer le sell-out sur les gammes des imprimantes et écrans PC

NOTRE RÉPONSE

Une prise de parole maligne pour faire émerger l'offre ODR en rayon et sur Internet.

L’article SAMSUNG – CAMPAGNE ODR est apparu en premier sur Agence Surf.

]]> AIR WICK – POP EDITION https://agence.surf/portfolio/airwick-pop-edition/?utm_source=rss&utm_medium=rss&utm_campaign=airwick-pop-edition Fri, 18 May 2018 13:27:24 +0000 https://agence.surf/?post_type=portfolio&p=67532 We are excited to launch our new company and product Ooooh. After being featured in too many magazines to mention and having created an online stir, we know that Ooooh is going to be big. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do. We also hope to win Startup Fictional Business of the Year this Year. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do.

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AIR WICK.

LANCEMENT DE POP EDITION

CAMPAGNE 360°

PROBLÉMATIQUE

Imaginer l’opération promotionnelle qui va soutenir le lancement de la collection “POP EDITION“.

NOTRE RÉPONSE

Faire gagner 1 séance de home staging,
tendance incontournable actuellement en déco,
réalisée par une ambassadrice reconnue :
Aurélie HEMAR de M6 et France 2.
La promotion du jeu concours est assurée par un insert de 5 secondes en fin du spot TV,
sur les displays en linéaire et sur internet.

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]]> YVES SAINT LAURENT – FRAGRANCE https://agence.surf/portfolio/ysl-fragrance/?utm_source=rss&utm_medium=rss&utm_campaign=ysl-fragrance Fri, 18 May 2018 11:06:02 +0000 https://agence.surf/?post_type=portfolio&p=67519 We are excited to launch our new company and product Ooooh. After being featured in too many magazines to mention and having created an online stir, we know that Ooooh is going to be big. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do. We also hope to win Startup Fictional Business of the Year this Year. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do.

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YVES SAINT LAURENT PARFUMS.

YSL FRAGRANCE EXPERTISE

MODULE DE FORMATION

PROBLÉMATIQUE

Créer un dispositif de formation pour les conseillers de vente afin de renforcer l’expertise parfum.

NOTRE RÉPONSE

Fort de son expertise en conseil olfactif, SURF accompagne ses clients sur la réalisation de contenus et de jeux pédagogiques liés à l’univers du Parfum.
Renforcer le storytelling.
Développer les compétences et apporter le vocabulaire pour enrichir le discours et l’expérience de vente.

L’article YVES SAINT LAURENT – FRAGRANCE est apparu en premier sur Agence Surf.

]]> PHILIPS – FIDÉLIO https://agence.surf/portfolio/philips-fidelio/?utm_source=rss&utm_medium=rss&utm_campaign=philips-fidelio Fri, 18 May 2018 10:55:40 +0000 https://agence.surf/?post_type=portfolio&p=67512 We are excited to launch our new company and product Ooooh. After being featured in too many magazines to mention and having created an online stir, we know that Ooooh is going to be big. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do. We also hope to win Startup Fictional Business of the Year this Year. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do.

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PHILIPS.

FIDÉLIO NC1

STREET MARKETING & STAND AÉROPORT

PROBLÉMATIQUE

Aller à la rencontre des consommateurs pour leur faire découvrir le casque à réduction de bruit Philips Fidélio

NOTRE RÉPONSE

Les 2 meilleurs endroits pour tester l'efficacité
d'un casque à réduction de bruit :
- Le terminal 2F de l'aéroport de CDG
où les gens se sentent concernés et ont du temps pour tester,
- Dans la rue à Paris, à proximité d'un Darty
où le testeur convaincu pourra aller acheter le casque.

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]]> DIM – 30 ANS https://agence.surf/portfolio/dim-30ans/?utm_source=rss&utm_medium=rss&utm_campaign=dim-30ans Fri, 18 May 2018 10:08:43 +0000 https://agence.surf/?post_type=portfolio&p=67507 We are excited to launch our new company and product Ooooh. After being featured in too many magazines to mention and having created an online stir, we know that Ooooh is going to be big. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do. We also hope to win Startup Fictional Business of the Year this Year. You may have seen us in the Dinosaurs’ Den where we were we told that we didn’t need them because we were already doing it so well ourselves, so that’s what we have continued to do.

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DIM.

30 ANS POUR LE BIEN DU MÂLE

ANIMATION ANNIVERSAIRE

PROBLÉMATIQUE

Promouvoir la marque DIM homme au travers les 30 ANS Anniversaire du sous vêtement homme.
Animer le réseau et créer l’évènement.

NOTRE RÉPONSE

SURF a conçu un dispositif 360, pour fêter l’anniversaire évènement de la marque. Du concept au déploiement opérationnelle. Réalisation d’un claim et d’une identité graphique, déclinée sur les displays et tout le dispositif Retail. Création d’une offre promotionnelle et d’un concours pour inciter à l’achat.

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